Case Study
Showcasing Our Case Studies
Transform your business with a website that works as hard as you do! Dive into our TowelTech case study and see how we crafted a dynamic, mobile-friendly platform to boost sales and streamline operations. From intuitive design to seamless functionality, our team delivered a solution tailored to their unique needs. Discover how we can elevate your brand’s online presence today!
Toweltech
TowelTech is a leading developer of innovative specialty gym towels. Our innovative products are hygienic, multi-functional exercise accessories made to enhance your workout experience. it is an innovative product which is in business since a long time trying hard to popularize the product across masses.


Challenges when we started off
- The client did not want to make too many changes in the overall design and layout of the website, yet he wanted a new design.
- The website had to e redesigned retaining all existing aesthetics and yet giving it a more modern look.
- The client wanted to fit everything in one page so that he could create a funnel for customers who would browse from the top and scroll down to the bottom and eventually buy the product.
- Placement of relevant Call-To-Acion at correct places was a challenge.
- Site navigation was poor and did not offer benefit of ease to the user.
Solutions we offered
- We started by redesigning the website keeping the aesthetics and color schemes intact.
- Used full screen videos to convey the message more clearly because everything had to be fitted within the single page according to the client.
- Ensured all call-to-action was correctly placed throughout the website.
- In spite of being a single page website, it had to be highly search engine friendly. Extensive on-page optimization ensured that.
- Integration of Payment gateway and CRM